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Privacy Policy

1. Introduction

The Commercial Truth ("The Commercial Truth", "we", "us", or "our") is committed to protecting and respecting your privacy.

This Privacy Policy explains how personal information is collected, used, stored, and protected when you visit this website, submit an enquiry, book a discovery call, or engage our services.

The Commercial Truth is operated by Nici Routledge and acts as the Data Controller for the purposes of UK data protection legislation, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

 

2. Information We Collect

We may collect and process the following categories of personal information:

Information You Provide

When you contact us, book a discovery call, subscribe to communications, or enquire about services, we may collect:

  • Name

  • Email address

  • Telephone number

  • Business name

  • Information about your business, commercial challenges, or enquiry

  • Any other information you voluntarily provide

Technical Information

When you visit the website, certain information may be collected automatically, including:

  • IP address

  • Browser type and version

  • Device information

  • Website pages visited

  • Time spent on pages

  • Referring website information

  • General website interaction data

This information is collected through cookies, analytics tools, and website hosting services.

 

3. How We Use Your Information

Personal information may be used to:

  • Respond to enquiries

  • Arrange and manage discovery calls

  • Deliver consultancy and advisory services

  • Administer client relationships

  • Issue invoices and maintain business records

  • Improve website performance and user experience

  • Comply with legal and regulatory obligations

 

4. Lawful Basis for Processing

Under UK GDPR, personal information is processed on one or more of the following lawful bases:

Legitimate Interests

To respond to enquiries, operate the website, manage client relationships, and improve services.

Contractual Necessity

Where processing is necessary to enter into or perform a contract with you.

Legal Obligation

Where we are required to retain information for legal, accounting, taxation, or regulatory purposes.

Consent

Where consent has been provided, such as for optional marketing communications.

You may withdraw consent at any time.

 

5. Data Retention

Personal information is retained only for as long as necessary to fulfil the purposes outlined in this policy.

Where a commercial relationship exists, relevant records may be retained for up to six years to comply with legal, accounting, and tax obligations.

Where no ongoing relationship exists, enquiry information will be deleted within a reasonable period unless there is a legitimate reason to retain it.

 

6. Sharing Your Information

Personal information is not sold or shared with third parties for marketing purposes.

Information may be shared with trusted service providers where necessary to operate the business and provide services, including:

  • Wix (website hosting and contact form processing)

  • Cal.com (appointment scheduling)

  • Google Meet (video conferencing)

  • Professional advisers where required by law or regulation

These providers process information only to the extent necessary to deliver their services.

Information may also be disclosed where required by law, regulation, court order, or government authority.

 

7. International Transfers

Some service providers used by The Commercial Truth may process personal information outside the United Kingdom.

Where international transfers occur, reasonable steps are taken to ensure appropriate safeguards are in place in accordance with UK GDPR requirements.

 

8. Data Security

Appropriate technical and organisational measures are implemented to protect personal information against unauthorised access, loss, misuse, alteration, or disclosure.

While every reasonable effort is made to safeguard information, no method of electronic transmission or storage can be guaranteed to be completely secure.

 

9. Your Rights

Under UK GDPR, you have the right to:

  • Request access to your personal information

  • Request correction of inaccurate information

  • Request deletion of personal information

  • Request restriction of processing

  • Object to processing

  • Request transfer of your information to another provider where applicable

  • Withdraw consent where processing is based on consent

Requests can be made using the contact details below.

 

10. Cookies

This website uses cookies and similar technologies to support website functionality, analyse usage, and improve user experience.

Cookies may be placed by Wix, Google Analytics, Cal.com, and other website services.

You can manage or disable cookies through your browser settings at any time.

Further information may be available through the website's Cookie Policy.

 

11. Website Content Disclaimer

The content published on this website, including articles, insights, commentary, and other materials, is provided for general informational purposes only.

Nothing on this website constitutes professional, legal, financial, or business advice. Reliance on any information provided on this website is at your own risk.

Specific advice should be sought in relation to your own business circumstances.

 

12. Complaints

If you have concerns about how your personal information is handled, please contact us in the first instance.

You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO):

Information Commissioner's Office (ICO)

 

13. Contact Information

For questions regarding this Privacy Policy or the handling of personal information, please contact:

The Commercial Truth
Email: nici@thecommercialtruth.com

 

14. Changes to This Policy

This Privacy Policy may be updated periodically to reflect changes in legal requirements, services, or business operations.

The latest version will always be published on this website.

Last Updated: 20 June 2026

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